Noughty 97% Natural Purple Reign Tone Correcting Shampoo for Blonde, Grey or Silver Hair to Banish Brassy Tones with Blueberry and Blackcurrant, Sulphate Free Vegan Haircare, 250ml

Price: $11.49
(as of Aug 29, 2024 21:15:20 UTC – Details)

Product Description

PURPLE REIGN SHAMPOO & CONDITIONER

The Noughty Purple Reign range is a 97% natural, vegan, and cruelty-free haircare line designed to neutralise brassy tones in blonde, grey, and silver hair. It enhances shine, reduces frizz, and protects colour. Enjoy softer, stronger, and more vibrant hair with this sustainable and gentle formula.

Purple Reign Shampoo

Noughty Purple Reign Shampoo is a 97% natural, vegan, and cruelty-free solution designed to neutralise brassy tones in blonde, grey, and silver hair. Free from parabens, sulphates, and silicones, it provides a nourishing cleanse that protects and prolongs your hair colour while maintaining its salon-fresh vibrancy.

Directions:

Activate shampoo by rubbing a small amount of product in hands with a little water then massage into hair working from root to tip. Once lathered and worked through the hair leave on for 1 to 3 minutes. If this is your first time using a purple shampoo or Purple Reign, leave it on for a minute; you can always leave it on longer next wash. Rinse completely from scalp to ends. Repeat if necessary.

Purple Reign Conditioner

Neutralise brassiness and infuse moisture with tone-correcting Purple Reign Conditioner. Revitalise blonde, silver, and grey hair, leaving it brighter, fresher, and rejuvenated with a soft, moisturised feel. Free from parabens, sulfates, and silicones, it provides gentle nourishment and protection, helping to prolong your hair colour’s brilliance.

Directions:

Put a small amount of conditioner into palms and rub together to spread evenly. Start at the mid-lengths and ends and leave on hair for 1-3 minutes before rinsing thoroughly from root to tip. If this is your first time using a purple conditioner, leave it on for a minute. Everyone’s hair is different, so this gives you a chance to see how it works for your hair. You can always leave it on longer next wash. Rinse completely from scalp to ends. Everyone’s hair is different, so this gives you a chance to see how it works for your hair. You can always leave it on longer next wash. Rinse completely from scalp to ends.

Key Benefits:

Neutralises Brassy Tones: Effectively combats yellow and brassy tones in blonde, grey, and silver hair, ensuring a cooler, brighter hue.Natural Ingredients: Formulated with 97% natural ingredients, free from parabens, sulfates, and silicones, making it gentle on hair and scalp.Vegan and Cruelty-Free: Certified vegan and cruelty-free, supporting ethical and sustainable beauty practices.Hydrating Formula: Enriched with moisturising ingredients like mango butter and marula oil to keep hair hydrated, soft, and manageable.

Enhances Shine: Adds a natural, radiant shine to hair, enhancing its overall appearance and health.Protects Colour: Helps to prolong the vibrancy of coloured hair, maintaining its salon-fresh look for longer.Reduces Frizz: Smooths and tames frizz, making hair easier to style and maintain.Strengthens Hair: Infused with antioxidants and vitamins that strengthen hair and prevent breakage.Sustainable Packaging: Uses recyclable packaging, reducing environmental impact.

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Price

$11.49$11.49 $13.98$13.98 $11.49$11.49 $13.99$13.99
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Hair Type
Coloured All Oily Dry Frizzy

Cruelty Free

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Deep Conditioning

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Colour Correcting

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Product Dimensions ‏ : ‎ 1.97 x 3.11 x 7.87 inches; 9.95 ounces
Item model number ‏ : ‎ NOUPR4101A
Manufacturer ‏ : ‎ KMI Brands Ltd
ASIN ‏ : ‎ B00F12XFHC
Country of Origin ‏ : ‎ United Kingdom

CARE FOR LIGHT HAIR: Purple Reign is a purple shampoo that banishes brassy, yellow and orange tones whilst hydrating the hair to leave any blonde, silver or grey hair looking brighter, fresher and rejuvinated.
FOR BLONDE, GREY OR SILVER HAIR: This shampoo gently cleanses any blonde, silver or grey tones, whether they’re dyed, natural or highlighted. It also helps to brighten and tone the hair making it look less brassy and warm toned.
PLANT POWER TO RESCUE: Purple Reign shampoo is carefully curated with 97% natural ingredients to gently cleanse and tone the hair. Glycerine softens and smooths the hair whilst helping to retain its moisture, alongside blueberries and blackcurrant to hydrate the hair and keep it looking and feeling healthy. Lastly the violet pigments balance out the brassy tones in the hair and colour correcting and neutralising any unwanted, warm tones.
97% NATURAL INGREDIENTS: We use safe, ethical formulas – beauty shouldn’t come at the price of the planet. Noughty uses responsibly sourced ingredients and sustainable packaging to preserve natural resources wherever possible with the aim of a more planet positive future.
NO NASTIES IN HERE! You’ll find no silicones, parabens, petrochemicals or sulphates in any Noughty products. Proud to have cruelty free, vegan products and no nasties – just luscious looking locks every day!